SEO and Marketing
Adding Missing Alt Text to Your Images
Alt text is a type of text in your website code that describes an image on your website. Adding alt text to your images gives search engines valuable information about the images. Alt text is also important for accessibility. Learn more about alt text
The Wix SEO Checklist checks your website’s images for alt text and lets you know if it’s missing. If you see an alt text error in your SEO checklist, try the troubleshooting steps in this article to fix it.
In this article you will read how to:
Check the alt text of your images, vector art and shapes
The main reason you might see an error is that some of the images, vector art, or basic shapes on your page don’t have alt text. Carefully review the page your SEO checklist identified and look for images that are missing alt text.
Tips:
It's a good idea to consider the context of what a user sees in the image and use that to write your alt text. For example, "Freshly baked bread on a kitchen table."
Avoid using the name of your file for your alt text (for example 'bread.jpg').
To check your images, vector art and shapes:
SEO Checklist
Wix Editor
Studio Editor
Go to the SEO checklist on your website's SEO dashboard.
Open step 2.
Highlight the Add alt text to all images error and click Open
Click Add Alt Text .
Enter the appropriate alt text next to each image.
Click Apply Alt Text .
Tip:
Make sure to add alt text to your gallery images as well. For galleries, alt text is the title and description of the image. Learn more about gallery images
Check if there are images hidden behind other elements
If you’ve checked all of your images and can’t find any with missing alt text, it’s possible that the image is hidden behind another element. In this case, the SEO checklist will still identify it as missing alt text, even if it’s not visible on your live site.
There are a few ways to search for hidden elements. Select an option below for more information.
Finding Elements Using the Layers Panel
Find the alt text issue with the Wix Accessibility Wizard
If you still can't find the element with missing alt text, you can use the Wix Accessibility Wizard to help you find it.
To use the wizard:
At the top of the Editor, click Settings .
Select Accessibility Wizard .
On the right, select Scan my website .
In the relevant section, click on Alt Text .
Enter a description of the image in What's in the image?
Click Set Alt Text .
Repeat these steps for any other alt text issues in the list.
Publish your website.