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Managing your business

Business solutions & apps

Wix Stores: About Your Storefront


Wix Stores offers a complete solution for building and managing your online store. With customizable templates, intuitive tools, and a seamless checkout process, Wix Stores helps you create a professional and engaging shopping experience for your customers.


From browsing through products to completing a purchase, your customers will encounter various parts of your store. Learn more about each store element below.



Showcase your products effectively


There are several ways to display your products. You might want to showcase all your items on one page using the Category page or a product gallery. Alternatively, you can feature a single product on a separate site page. No matter which option you choose, you can customize it to get the right look for your business.


Category page


The Category page is your main shop page. From here, customers can select the category they want to browse.


The Category page is not yet available for all users.


Screenshot of the Wix Stores Cateogory Page

Grid gallery


You can display all your products in a grid gallery or select the category you want to display. After deciding how many rows and columns your gallery has, you can customize the look.


Screenshot of a Wix Stores grid gallery

Slider gallery


Add a slider gallery to let customers navigate through your products. As with a grid gallery, you can display all your products or a specific category. In addition, slider galleries can be set up to show best-selling items or related products.


GIF of a slider gallery in a Wix Store

Product widget


A product widget is an element you add to your store to display one specific product. They're great for highlighting a sale item or showcasing a new arrival on any site page.


Screenshot of the Wix Stores Product Widget


Enhance the shopping experience


Optimizing key parts of your store ensures a smooth shopping journey for your customers. Below are the essential components that contribute to an enjoyable and seamless experience.


Product page


The Product page is where site visitors can view complete information about a product. From here, customers can add products to the cart.


The Product page is a dynamic page, which means you only have to customize it once. The design stays the same but it displays whatever product the shopper selects.


Screenshot of the Wix Stores Product Page


Cart elements


There are several parts to the cart in your store. Learn more about them below.


The side cart lets customers see what’s in their cart while they’re still shopping. When a customer adds an item to the cart, depending on your settings, the side cart can appear at the side of the page, displaying information about products that were added to the cart. Learn how to customize the side cart.

Wix Stores: About Your Storefront

The cart icon appears in your header so customers can see it no matter where they are in your site. Clicking the cart icon takes shoppers to the side cart or to the Cart page.

Wix Stores: About Your Storefront

In the Cart page, customers can review their order, see a preview of shipping and tax costs (if enabled), add a note or coupon code, and proceed to checkout.

To preview this page, go to your live site, add a product to your cart, and then go to your cart.

Wix Stores: About Your Storefront


Checkout page


The Checkout page is where customers complete their purchase. They are asked to provide information such as shipping details, billing info, and more. While you cannot customize the design of the page, you can customize many of the Checkout page fields and how the page functions.


Screenshot of the Wix Stores Checkout Page


Thank You page


As soon as a customer checks out, they are taken to the Thank You page. There, they can view their order details, inclucding items ordered, addresses, and payment method.


Screenshot of the Wix Stores Thank You Page

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