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Wix Restaurants: Setting SEO for Wix Menus


Adjust your site's Search Engine Optimization (SEO) settings so your restaurant ranks higher in search results. Customize the default settings for all your menu pages, then optimize the URL slug of each menu page.


Got a site with multiple menus? You can tweak every menu individually, overriding the menu pages' default SEO settings.


Yes, Wix automatically adds some default SEO settings based on your content, as follows:

  • Title tag: The title that appears in search results, based on your page name and site name. For example, "Home | La Famille Bistro".

  • Meta description: The description that appears below the title in search results, based on your page's description.

  • URL slug: The last part of your page's URL, based on your page's name. For example, "www.example.com/slug".

  • URL query param: If you're showing multiple menus on the same page, we add a customizable URL query param to the page's URL. For example, "www.example.com/slug?menu=dinner-menu".



Step 1 | Customize the SEO settings for all menu pages


Apply the same SEO logic to all pages related to your restaurant's menus, instead of adjusting them one-by-one. By creating this systematic strategy, you can save time while ensuring your pages look professional on search results and social media.


Note:


Each menu appears as its own page under Restaurant Menus in your SEO Settings. This means you can manage SEO details, such as title tags and meta descriptions, for all of your menu pages.


To customize the SEO settings for all menu pages:


  1. Go to SEO Settings in your site's dashboard.

  2. Click Restaurants Menus.

  3. Customize the meta tags and SEO defaults for your restaurant menu pages:

    • Basics & social share: Decide how your menu pages look on search results, or when someone shares them on social media.

    • Structured data markup: Give search engines detailed information about your page.

    • Robots meta tag: Add code that instructs search engines on how to display your restaurant menu pages after crawling them.

    • Additional meta tags: Add code that further describes your restaurant menu pages to search engines and social networks.


SEO settings tab for restaurant menus pages  in a Wix site dashboard

Want to update SEO for the rest of your site?


Learn how to optimize your site's content for SEO.



Step 2 | Optimize the menu page's URL slug


Update your menu pages' URL slugs directly from your editor. The slug is the last part of the URL (e.g. "www.example.com/ slug"). Keep it short and clear, based on your page or menu title, to help both site visitors and search engines understand your pages' content.


Wix Editor


  1. Go to your editor.

  2. Click Pages & Menu

    Wix Restaurants: Setting SEO for Wix Menus

    on the left side of the editor.

  3. Click the More Actions icon

    Wix Restaurants: Setting SEO for Wix Menus

    next to the relevant menu page.

  4. Click SEO basics.

  5. Update the menu page's URL slug in the text box.


A screenshot of the wix editor seo page settings

Studio Editor


  1. Go to your editor.

  2. Click Pages

    Wix Restaurants: Setting SEO for Wix Menus

    on the left side of the editor.

  3. Click the More Actions icon

    Wix Restaurants: Setting SEO for Wix Menus

    next to the relevant menu page.

  4. Click SEO Basics.

  5. Update the menu page's URL slug.


A screenshot of the wix studio editor seo page settings

Wix Harmony Editor


  1. Go to your editor.

  2. Click the Page dropdown at the top left of the page.

  3. Click Manage Pages at the bottom.

  4. (In the Manage Pages panel) Click the Menus page to bring up its settings.

  5. Edit the Slug (URL ending) under Page URL.


The Manage Pages panel in Wix Harmony, editing the URL slug of the Menus page

Note:


If you move a menu to a different page on your site, the link in your menu's SEO settings may still open the original menu page. That page may no longer display menu content, and this is expected.



(Optional) Step 3 | Add a URL query param to a specific menu


Only have one menu?


You can skip this step, as the query param won't appear in the menu page's URL.


If you're showing multiple menus on the same page, you can set a direct link for each menu by adding a query param to the end of the page's URL (for instance, www.example.com/slug ?menu=dinner-menu).


To add a URL query param to a menu:


  1. Go to Restaurant Menus in your site's dashboard.

  2. Select the relevant menu from the drop-down next to Show menu.

  3. Click the More Actions icon

    Wix Restaurants: Setting SEO for Wix Menus

    on the right.

  4. Click Edit SEO Settings.

  5. Enter the desired query param under URL (query param).

  6. Click Save.


The SEO Settings panel of a dinner menu, setting the query param to dinner-menu-2024

Tip:


Learn how to display your menu on different site pages.



(Optional) Step 4 | Override the SEO settings of a specific menu


Only have one menu?


You can skip this step.


If you offer multiple menus on your site (e.g. breakfast, lunch and dinner menus), you have the option of updating their SEO settings individually. For example, add a unique title tag for your specials menu. This gives you the flexibility to override the default settings you've adjusted in step 1.


To update the SEO settings of a specific menu:


  1. Go to Restaurant Menus in your site's dashboard.

  2. Select the relevant menu from the drop-down next to Show menu.

  3. Click the More Actions icon

    Wix Restaurants: Setting SEO for Wix Menus

    on the right.

  4. Click Edit SEO Settings.

  5. Select what you want to do:

    • Add a URL (query param) if you're showing multiple menus on the same page (see step 3 above for more information).

    • Update the Title tag and Meta description.

    • Check the Advanced and Social share settings.

  6. Click Save.


A screenshot of the wix dashboard seo menu settings

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