Wix Mobile Apps: Creating Store Listing Descriptions

Select a category that best fits your app and choose up to 5 tags to describe your app and the in-app experience. Then click Next.

1. Add discoverability details about your app.

   • Subtitle (optional): Summarize your app's value with a subtitle.

   • Categories: Assign one or two categories to help members find your app:

     • Primary category: Choose the main category for your app. Learn more about choosing the right category for your app.

     • Secondary category (optional): Choose a second category for your app in the App Store.

   • Keywords: Add words that enhance your app's visibility in search results.

2. Click Next.

Note: If you don't see the optional details, you'll be able to access them when editing your discoverability later on.

1. Add your privacy policy details. Under Privacy Policy URL, add the link for your app's policy.

2. Click Save.

Add your app’s privacy policy, support, and copyright. If you don't see the optional details, you'll be able to access them when editing your discoverability later on.

1. Add the relevant details:

   • Privacy Policy URL: Add the URL link for your app's privacy policy.

   • Support URL: Add a URL with support information for your app.

   • Marketing URL (Optional): Direct members to a page with additional marketing info about your app.

   • Copyright: Add the year the rights to this app were obtained and the name of the person or entity that owns them.

2. Click Save.

Yes, you can update your app name and icon even after publishing. Go back to the Mobile App section in your dashboard, select your app, and make the necessary changes. Keep in mind that changes might take some time to reflect on the app stores. Changing your app's name and icon requires approval from Apple and Google before they can go live. Read more about changing your app name and icon.

Choosing the right keywords can significantly improve your app's visibility. Consider the terms your potential users are likely to search for. For example, if you have a fitness app, users might search for terms like 'workout tracker' or 'home exercises'.

Learn more about:

• Selecting the best keywords for your Apple App.

• Choosing the best tags for your Google App.

Select categories that best represent your app's primary function. For example, if your app is for e-commerce, choose categories related to shopping or retail. Read more about how to choose the best categories for Google Play and the Apple App Store.

Promotional text is a short sentence that highlights your app's key benefits and is often displayed at the top of the app store listing. The app description provides a detailed overview of your app's functionality, features, and benefits. Use the promotional text to grab attention and the app description to provide comprehensive information.

You can use similar information; however, each store has its own requirements and guidelines. Customize your listing details to meet the specific needs of each platform for better discoverability and compliance.

Learn more about:

• Google Play Store Guidelines.

• Apple App Store Guidelines.

Yes, you can use the preview screen on the right side of the dashboard to see real-time updates. This helps you ensure everything looks good before submitting your app listing.

Your privacy policy should clearly outline how user data is collected, used, and protected. Make sure the URL you provide links directly to a detailed privacy policy page on your website. Learn more about creating a privacy policy.

A support URL directs users to a page where they can get help with your app. This can include FAQs, contact forms, or live chat options. Providing a support URL enhances user experience and helps address any issues they might encounter.

A marketing URL can be beneficial but is not required. It directs users to a page with more information about your app, such as promotional materials, press releases, or user testimonials. This can enhance your app's credibility and attract more users.

Regularly updating your app listing can keep it relevant and engaging. Consider updating it whenever you release new features, run promotions, or receive significant user feedback.