Front Desk Agent: An Overview
Important:
Starting October 2026, the Front Desk Agent will no longer be supported. If you have the Front Desk Agent set up on your site, you can continue using it until then.
You can keep receiving messages, replying to customers, and managing conversations in your Wix Inbox.
The Front Desk Agent, Juno, is an AI-powered tool that proactively drives business success through customer interactions. Juno automatically prioritizes incoming messages, suggests on-brand responses, and offers actionable insights based on cross-channel communications. It also helps grow your business by enhancing and seeking opportunities for customer engagement.

Increase engagement through recommended actions
Juno continuously reviews your customers’ activity to spot moments where a simple action can make a difference. Instead of manually searching for uncollected revenue or inactive customers, you get clear recommendations on who to reach out to and how.
For example, send a pay link to recover uncollected revenue or share a coupon to re-engage a past customer. By acting on these suggestions, you turn everyday interactions into chances to grow sales and improve the customer experience.

Automatically prioritize messages by importance
Let Juno focus your attention where it counts. Juno reviews every incoming message and flags high-priority conversations based on their context, your site information, and custom guidelines so you get to the issues that impact your business first.

For every flagged conversation, Juno specifies why it was marked as high priority, so you know why it needs immediate attention. This works in addition to any manual priority you set in your Inbox. Conversations that match high-priority criteria are grouped under High priority while other priority levels are grouped under Other, so you can efficiently review conversations by order of importance.

Deliver faster, on-brand replies with suggested responses
Juno prepares instant, high-quality responses for every message you receive, tailored to your brand's tone of voice and style. Each suggestion is customized to fit the message type, so all you need to do is review and approve each reply before it's sent.

Tip:
Adjust Juno's communication style to keep your communication tone consistent. For example, choose a formal tone for emails or a more casual touch for friendly interactions over DMs.
Turn conversations into actionable business insights
By analyzing interactions across all your channels, Juno uncovers key patterns and delivers actionable recommendations to help you enhance business performance. Each insight is backed by real conversations, with examples for context, so you can take informed action to boost your business.

What's next?
Learn how to activate the Front Desk Agent in your dashboard and make it work for you.
FAQs
Click a question to learn more about the Front Desk Agent.
Does it cost money to use the Front Desk Agent?
No, using the Front Desk Agent is free of charge.
What's the difference between Wix Smart Chat and the Front Desk Agent?
Wix Smart Chat is an AI-powered communication channel that responds to site visitors automatically on your site's chat interface.
In contrast, the Front Desk Agent uses all your communication channels (including Smart Chat) to proactively provide business insights and suggested replies based on all customer interactions. Also, while the Smart Chat interacts directly with your site visitors, the Front Desk Agent only helps and communicates with you, the business owner.
Does the Front Desk Agent automatically answer messages?
No, it provides suggestions for replies that you need to approve before sending.
Can I still use my Wix Inbox?
Yes, the Inbox tab in your site's dashboard remains as is, so you can choose where to answer messages from - your inbox or the Front Desk Agent dashboard.
Any messages that get answered in either page will update in both, so you're always seeing the most updated version of the conversation.
How do I manage and customize the Front Desk Agent?
You can manage the agent in your site's dashboard, where you review and approve its suggestions, follow recommended actions, and more. Learn more about managing the Front Desk Agent.
To change the way the agent communicates, adjust the tone and voice, training rules, and priority guidelines in its settings. Learn more about customizing the Front Desk Agent settings.
Is there another way to use AI to reply to my customers?
Yes, your site's Inbox has built-in AI tools to generate and improve responses to messages. Learn more about using AI to write and reply to messages.
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