Defining your Site's Hierarchy for SEO
Improve search engines' and visitors' understanding of the relationship between your site's pages by defining your site's hierarchy. You can define the relationships between your site's main pages. The defined hierarchy is visible through your site's URL paths.
Understanding site hierarchy
Your site's hierarchy, meaning its structure, helps search engines and AI tools understand how your site is organized, and the relationship between pages. Search engines tend to rank pages higher in search results that are closest in relation to your homepage, so it's important to position your pages correctly within your hierarchy.
Defining a hierarchical site structure requires setting up a parent - child relationship between your site's main pages. A parent page is a top-level page with child pages nested under it. Your site's hierarchy is represented through URLs.
For example, you could set your parent page to be "About Our Customers" and a child page to be "Customer Stories". The URL for this structure may look like this: www.mydomain.com/about-our-customers/customer-stories.
Defining your site's hierarchy
You can adjust the relationship and positioning of your site's main pages from SEO Settings in the dashboard, or from the SEO Basics panel in your editor. Begin by selecting the page you want to become a child page, and then choose its parent.
To set a page as a parent page:
Dashboard
Go to SEO & GEO in your site's dashboard.
Scroll down to Tools and settings.
Click SEO Settings.
Click Main Pages.
Click the Edit next to the relevant page.
Click the Parent page (site hierarchy) drop-down and select a parent page.
Wix Editor
Click Pages & Menu
on the left side of the editor.
Click the More Actions icon
next to the relevant page.
Click SEO basics.
Click the Parent page (site hierarchy) drop-down and select a parent page.
Studio Editor
Click Pages
on the left side of the editor.
Click the More Actions icon
next to the relevant page.
Click SEO Basics.
Click the Parent page (site hierarchy) drop-down and select a parent page.
FAQs
Click a question below to learn more about defining your site's hierarchy:
How many levels of hierarchy can my site have?
Google allows a maximum of 5 levels of hierarchy on your site, not including your domain. This means your hierarchical structure cannot exceed the following format: www.mydomain.com/ great-grandparent/grandparent/parent/child/grandchild.
Can I define a page hierarchy for pages that are part of Wix Apps?
No. It's not possible to define a hierarchy for pages that are part of Wix apps, for example, Product pages, Blog pages or Members Area pages etc. This is because these pages already have their own predefined hierarchical structure in place.
Can I change my homepage's position in the site hierarchy?
No. Your homepage by default always assumes the highest position in your site's hierarchy. This means you can't position your homepage to be a child of another page.
You can, however, set a new homepage, but keep in mind that this will flatten the URL of any child pages assigned to it. For example, a URL for a child page with a parent like www.mydomain.com/parent/child will flatten to www.mydomain.com/child.
How do I remove a page as a parent?
You can remove a page as a parent by setting the homepage of your site to be the parent instead. For example, a URL for a child page with a parent like www.mydomain.com/parent/child will flatten to www.mydomain.com/child.
What happens if I delete a parent page?
If you delete a parent page, the URL of any child pages assigned to that parent will flatten. For example, a URL for a child page with a parent like www.mydomain.com/parent/child will flatten to www.mydomain.com/child.
Can I define a site hierarchy for my multilingual site?
Yes. You can define your multilingual site's hierarchy by setting up parent-child relationships between pages in your site's main language. Keep in mind that it is not possible to set up site hierarchies per individual language. The hierarchy you set for your main language applies to all secondary languages.
Will my traffic to my pages be automatically redirected?
If you have your own custom domain, traffic will be automatically redirected to both the new URL and its child pages' URLs. If you don't have your own custom domain, you will have to manually create 301 redirects in the URL Redirect Manager for the relevant pages.
Does my site hierarchy affect my llms.txt file?
A clear, organized hierarchy can help produce a more accurate llms.txt summary.