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Promoting your site

Marketing integrations and tracking

Tracking Quick Action Bar Events with Google Analytics


Important:


  • You should make sure that your use of Google Analytics is compliant with local data protection regulations. Learn more about Google Analytics and the GDPR

  • By using this service, you are engaging directly with a third-party service provider. We recommend reviewing the service provider's Privacy Policy and Terms of Use prior to your use of such third-party service. You acknowledge that we are not liable for any loss or damage resulting from your use of such third-party service, including any liability arising from any personal data exchanged between you and such third-party.


Event Trigger

Event Category

Event Action

Event Label

Leads from the Quick Action bar

Lead

There are several possible actions:

  • {{Phone}} clicked

  • {{Email}} clicked

  • {{WhatsApp}} clicked

  • {{LINE}} clicked

Mobile Action Bar

Engagement with the Quick Action bar

Engagement

Clicked any button on the menu that isn't considered a lead.

{{ ITEM_LABEL}} clicked

Mobile Action Bar



Using Google Analytics, you can track any visitor's interaction with the Quick Action bar on your mobile site. Get notified for every time a user engages or tries to contact you through the Quick Action bar. To get started, connect Google Analytics to your site.


Which events can I track?


By default, Wix sends information to Google Analytics about the following Quick Action bar events:


  • Leads: Whenever a visitor on your mobile site tries to contact you using the Quick Action bar, by clicking the phone, email, WhatsApp or LINE buttons.

  • Engagement: When a visitor clicks any other item on your mobile site's Quick Action bar.


Use the table below to learn how Google Analytics displays each event:


Event Trigger

Event Category

Event Action

Event Label

Leads from the Quick Action bar

Lead

There are several possible actions:

  • {{Phone}} clicked

  • {{Email}} clicked

  • {{WhatsApp}} clicked

  • {{LINE}} clicked

Mobile Action Bar

Engagement with the Quick Action bar

Engagement

Clicked any button on the menu that isn't considered a lead.

{{ ITEM_LABEL}} clicked

Mobile Action Bar


To view the events in your Google Analytics account:


  1. Sign in to your Google Analytics account.

  2. Click Reports in the menu on the left.

  3. Select Engagements.

  4. Select Events.


Important:


It can take up to 24 hours for your events to appear in Google Analytics.


Tip:


Use the Google Analytics Real-Time report to test your events and make sure they're logged. Learn More


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