Wix Forms: Adding a Subscriber Opt-In Checkbox to a Site Form
Add a subscriber opt-in checkbox to any of your Wix forms to turn your visitors into subscribers with one click. When visitors select the subscriber opt-in checkbox, they are giving you permission to send them marketing materials and emails.
Before you begin:
Ensure your form has an email field. You cannot add an opt-in checkbox to your form without it.
Adding a subscriber opt-in checkbox to your form
New Forms
Go to your editor and click the relevant form.
Click Edit Form.
Click Subscribe.
Click the new field in your form.
Click Settings and customize it using the available options:
Checkbox message: Update the text next to the checkbox. It should tell visitors what happens if they select the checkbox (e.g. 'I want to subscribe to your newsletter,' or 'Make me a subscriber!').
Button message: Update the text shown in the button that visitors click upon completion of your form. It should tell visitors what happens when they click the button (e.g. 'Subscribe' or 'Opt In').
Checked by default: Enable or disable this toggle. When enabled, the checkbox is selected by default on the form and visitors must deselect it if they don't want to subscribe.
Required: Enable or disable this toggle. When enabled, visitors must fill out this field before submitting the form.
Enable Double opt-in: Enable or disable this toggle. When enabled, visitors must verify their email address before they can subscribe to your mailing list.
Important:
When editing your form to customize available options, keep in mind that the legal requirements for marketing and promotional communications differ from location to location. We recommend that you seek legal assistance to ensure your customizations are compliant with laws and regulations that may be applicable to you.
Old Forms
Go to your editor and click the relevant form.
Click Add New Field.
Click the Basic Fields tab.
Scroll down and click the Add icon
next to Subscriber Opt-In.
Click the new field in your form.
Click Edit Field and customize it using the available options:
Checkbox text: Update the text next to the checkbox. It should tell visitors what happens if they select the checkbox e.g. 'I want to subscribe to your newsletter,' or 'Make me a subscriber!'
Field type:
Required: Enable the toggle so that visitors must fill out this field before submitting the form.
Checked by default: Enable the toggle so that the checkbox displays as automatically checked. Visitors must deselect it if they don't want to subscribe.
Show link: Enable the toggle to add a link below the checkbox. This can be used to add your terms and conditions for visitors to read before they choose to subscribe.
Link text: Update the text that will be hyperlinked e.g. 'View terms and conditions.'
Where does it link to? Paste the URL the text will link to.
What's next?
Once visitors select the checkbox, they are added as 'subscribers' in your contact list.
Enable double opt-in to have subscribers verify their email before they can be added to subscribers. Double opt-in ensures your emails are reaching the right audience.
FAQs
Click a question below to learn more.
Can I customize my checkbox?
Yes, you can change the box and text color, as well as the 'checked option' color (i.e. the checkbox color once a visitor selects it). The checkbox color is determined by the color chosen for your field borders.
Click the relevant form on your page.
Click Settings.
Click the Design tab.
Click Form Fields.
Customize the field using the available options.
What is the difference between old forms and new forms?
We released a new version of Wix Forms, offering a more robust and feature-rich solution for creating and managing forms. Learn about the differences between the two versions of the Wix Forms app, and how to tell which one you're currently using.