Wix Stores: Limits & Recommended Guidelines

To ensure that the Wix Stores platform remains stable and that your online store is usable and fast, Wix has set some limitations.

Wix Stores platform limits:

• Products: You can upload up to 50,000 products from the Wix Stores Dashboard manually or by CSV import.

• Product Options per Product: Each product can have up to 6 product options (e.g. color, size, material).

• Choices per Product Option: Each product option (e.g. size) can have up to 100 option choices (e.g. Green, Blue)

• Product Variants: You can create up to 1,000 variants per product.

What happens if you exceed any of these limits?

When you approach or exceed a limit, you'll first receive a notification in the Wix Stores Dashboard. When you exceed one of these limits, you’ll receive an error message.