Wix Blog: Sending Blog Post Email Notifications to Your Subscribers

Set up an automated email notification to ensure your blog subscribers stay updated with your latest content. This keeps your readers engaged and drives more traffic to your blog.

For example, if you are a travel blogger, you can notify subscribers about a new post on "Top 10 Destinations for 2023," ensuring that your followers don't miss out on valuable content.

Step 1 | Create a segment

Creating a segment allows you to target specific groups of subscribers based on criteria you set. In order to send an automated email to your blog subscribers, you need to create a segment containing a list of your blog subscribers. This is then added to your recipient's list in step 2 below.

To create a segment:

1. Go to Contacts in your site's dashboard.

2. Click Manage Segments.

3. Click the Create Segment drop-down and choose how you want to create your segment:

Manually

1. Select Manually.

2. Enter a title for your segment (e.g. blog subscribers) under Name this segment.

3. Click Add a Filter.

4. Select Email subscriber status from the list of filters.

5. Click the Choose a condition drop-down and select equals any of.

6. Click the Select options drop-down and select subscribed.

7. Click Create Segment.

With AI

1. Select With AI.

2. Enter your business goal (e.g. 'To send notifications to my blog subscribers').

3. Type 'Yes' to accept the suggested segment.

4. Click Create Segment.

Step 2 | Edit your pre-installed notification

Next, edit the preinstalled 'Notify when a blog post is published' automation to ensure the content in the email is correct and the email is sent to the correct recipients at the time you choose.

Note:

If a recipient belongs to more than 1 group, for example your broadcast list, contact segment and contact labels, they will receive multiple emails.

To edit your notification:

1. Go to Blog in your site's dashboard.

2. Click the More Actions drop-down and select Blog settings.

3. Click Manage next to Manage your notifications & emails.

4. Click the More Actions icon

   

   next to Notify when a blog post is published.

5. Select Edit.

6. Click the Send an email action.

7. Click the Set recipients drop-down and click Add recipients.

8. Select Contact segments.

9. Select the segment you created in step 1 above (e.g. blog subscribers).

10. Click Choose Segments.

11. Click Apply at the bottom left.