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Managing your business

Accepting payments on your site

Wix Pay Links: Creating and Managing Pay Links


Pay links are unique URLs that you send to customers, allowing them to make convenient online payments for your goods and services. Share pay links via email, social media, QR code, or any other channel. Payments made via your pay links appear in your Wix account like all other transactions through your site.


You can send pay links to single or multiple recipients, allowing you to easily coordinate group activities, social event collections, and more.


A screenshot showing the available sharing options for your catalog item pay link.

Before you begin:


  • You need to publish and upgrade your site so you can accept online payments and use pay links. If your plan expires, your active pay links will be on hold.

  • In order to accept payments, you must also set up a payment method. If you've already set up a payment method for Wix Stores, Wix Bookings or Wix Events, you do not need to set one up again.



Creating a custom amount pay link


Custom amount pay links allow you to request payment for any purpose, whether it's a special service you provide or a custom physical good. Add a description and image to the pay link, choose the expiration date, number of payments and set the tax.


Each pay link you send creates an order that you can manage from the Orders tab in the site dashboard.


To create a custom amount a pay link:


Dashboard


  1. Go to Pay Links in your site's dashboard.

  2. Click Create Link.

  3. Select Custom amount, then click Next.

  4. Enter the Link name and Price.

  5. Click the Tax drop-down and select the relevant option.

    Tip: Learn more about tax collection with pay links.

  6. (Optional) Enter a Description, and add an Item image that will appear in the summary area on checkout.

  7. Click + Open settings.

  8. Enable the relevant toggles:

    • Set an expiration date: Enable the toggle to define how long the pay link will be active and select the relevant expiration date. Once it expires, payments will stop.

    • Limit the number of payments: Enable the toggle to set how many payments you want to receive via this link. Then enter the number of payments for the pay link.

      Tip: If you don’t enable this toggle, there’s no limit to how many payments you can receive, as long as the pay link is still active.

    • Mark as shippable order: Enable the toggle when sending physical goods. Shipping methods and rates can be defined in settings.

  9. Click Create Pay Link.

  10. Choose what you want to do:

    • Copy Link: Copy the link to your clipboard.

    • Send via email: Select a contact using the Select a customer drop-down and click Send Link to send your pay link to this contact.

      Note: Click + Add Contact in the drop-down to create a new contact to send your pay link to.

    • QR Code: Click to generate a QR code. Customers can scan this code to access your pay link.

    • HTML embed: Add pay link widget to your site by copying the HTML code.

    • Facebook: Click Share to share your link via Facebook.

    • LinkedIn: Click Share to share your link via LinkedIn.

    • Twitter: Click Share to share your link via Twitter.

  11. Click Done.


A screenshot showing the options available for sharing your new pay link.

Wix app


  1. Go to your site in the Wix app.

  2. Tap Manage

    Wix Pay Links: Creating and Managing Pay Links

    at the bottom.

  3. Tap Getting Paid and select Pay Links.

  4. Tap + Create Link at the bottom.

  5. Tap Custom amount.

  6. Enter the Link Name and Price.

  7. Tap the Tax group drop-down and select the relevant option.

    Tip: Learn more about tax collection with pay links.

  8. (Optional) Enter a Description, and add an Item image that will appear in the summary area on checkout.

  9. Enable the relevant toggles under Manage Settings:

    • Set an expiration date: Enable the toggle to define how long the pay link will be active and select the relevant expiration date. Once it expires, payments will stop.

    • Limit the number of payments: Enable the toggle to set how many payments you want to receive via this link. Then enter the number of payments for the pay link.

      Tip: If you don’t enable this toggle, there’s no limit to how many payments you can receive, as long as the pay link is still active.

    • Mark as shippable order: Enable the toggle when sending physical goods. Shipping methods and rates can be defined in settings.

  10. (Optional) Tap Add Contact to choose the relevant person in your contacts and you will be able to send the pay link directly from the next page.

  11. Tap Preview and Share.

  12. Choose how to share your pay link:

    • Copy Link: Copy the link to your clipboard.

    • Show QR Code: Generate a QR code. Customers can scan this code to access your pay link.

    • Send: Email the pay link directly to the contact you chose.

      Note: This option is only available if you have chosen a contact (see step 10).

    • Share via: Tap to select the relevant app on your phone (for example, WhatsApp, Facebook, Instagram, etc).

    • Charge in person: Select this option if you have Tap to Pay enabled on your phone.

      Note: Tap to Pay is currently available only in the US for iPhone (15.5 OS or higher, XR model or later) and Android (11 or later).


Wix Studio app


  1. Go to your site in the Wix Studio app.

  2. Tap Manage.

  3. Tap Getting Paid and select Pay Links.

  4. Tap + Create Link at the bottom.

  5. Tap Custom amount.

  6. Enter the Link Name and Price.

  7. Tap the Tax group drop-down and select the relevant option.

    Tip: Learn more about tax collection with pay links.

  8. (Optional) Enter a Description, and add an Item image that will appear in the summary area on checkout.

  9. Enable the relevant toggles under Manage Settings:

    • Set an expiration date: Enable the toggle to define how long the pay link will be active and select the relevant expiration date. Once it expires, payments will stop.

    • Limit the number of payments: Enable the toggle to set how many payments you want to receive via this link. Then enter the number of payments for the pay link.

      Tip: If you don’t enable this toggle, there’s no limit to how many payments you can receive, as long as the pay link is still active.

    • Mark as shippable order: Enable the toggle when sending physical goods. Shipping methods and rates can be defined in settings.

  10. (Optional) Tap Add Contact to choose the relevant person in your contacts and you will be able to send the pay link directly from the next page.

  11. Tap Preview and Share.

  12. Choose how to share your pay link:

    • Copy Link: Copy the link to your clipboard.

    • Show QR Code: Generate a QR code. Customers can scan this code to access your pay link.

    • Send: Email the pay link directly to the contact you chose.

      Note: This option is only available if you have chosen a contact (see step 10).

    • Share via: Tap to select the relevant app on your phone (for example, WhatsApp, Facebook, Instagram, etc).

    • Charge in person: Select this option if you have Tap to Pay enabled on your phone.

      Note: Tap to Pay is currently available only in the US for iPhone (15.5 OS or higher, XR model or later) and Android (11 or later).



Creating a catalog item pay link


Catalog item pay links are a great way to request direct payment for physical goods you sell on your site (i.e. catalog). Choose the expiration date, number of payments, and then share the link using your preferred method.


Each pay link you send creates an order that you can manage from the Orders tab in the site dashboard.


Note:


Tax, shipping, discounts and other factors are calculated at checkout and may affect the final price.


To create a catalog item pay link:


Dashboard


  1. Go to Pay Links in your site's dashboard.

  2. Click Create Link.

  3. Select Catalog item and click Next.

  4. Select the item you want to sell and click Add Item.

    Note: Products with an assigned fulfiller don't appear in the catalog item picker. To use one of these products in a pay link, either remove the fulfiller assignment from the product, or create a custom amount pay link instead.

  5. (Optional) Adjust any of the following:

    • Price: Enter the amount you want to charge for each item.

    • Quantity: Select the number of items you want to sell with this pay link.

    • Description: Add more details about the item or service.

  6. Click + Open settings.

  7. Enable the relevant toggles:

    • Set an expiration date: Enable the toggle to define how long the pay link will be active and select the relevant expiration date. Once it expires, payments will stop.

    • Limit the number of payments: Enable the toggle to set how many payments you want to receive via this link. Then enter the number of payments for the pay link.

      Tip: If you don’t enable this toggle, there’s no limit to how many payments you can receive, as long as the pay link is still active.

    • Mark as shippable order: Enable the toggle when sending physical goods. Shipping methods and rates can be defined in settings.

  8. Click Create Pay Link.

  9. Choose what you want to do:

    • Copy Link: Copy the link to your clipboard.

    • Send via email: Select a contact using the Select a customer drop-down and click Send Link to send your pay link to this contact. Note: Click + Add Contact in the drop-down to create a new contact to send your pay link to.

    • QR Code: Click to generate a QR code. Customers can scan this code to access your pay link.

    • HTML embed: Add pay link widget to your site by copying the HTML code.

    • Facebook: Click Share to share your link via Facebook.

    • LinkedIn: Click Share to share your link via LinkedIn.

    • Twitter: Click Share to share your link via Twitter.

  10. Click Done.


A screenshot showing the options available for sharing your new pay link.

Wix app


  1. Go to your site in the Wix app.

  2. Tap Manage

    Wix Pay Links: Creating and Managing Pay Links

    at the bottom.

  3. Tap Getting Paid and select Pay Links.

  4. Tap Create Link at the bottom.

  5. Tap Catalog item.

  6. Tap the item you want to sell and tap Done.

    Note: Products with an assigned fulfiller don't appear in the catalog item picker. To use one of these products in a pay link, either remove the fulfiller assignment from the product, or create a custom amount pay link instead.

  7. (Optional) Adjust any of the following:

    • Price: Enter the amount you want to charge for each item.

    • Quantity: Select the number of items you want to sell with this pay link.

    • Description: Add more details about the item or service.

  8. Enable the relevant toggles:

    • Set an expiration date: Enable the toggle to define how long the pay link will be active and select the relevant expiration date. Once it expires, payments will stop.

    • Limit the number of payments: Enable the toggle to set how many payments you want to receive via this link. Then enter the number of payments for the pay link.

      Tip: If you don’t enable this toggle, there’s no limit to how many payments you can receive, as long as the pay link is still active.

    • Mark as shippable order: Enable the toggle when sending physical goods. Shipping methods and rates can be defined in settings.

  9. (Optional) Tap Add Contact to choose the relevant person in your contacts and you will be able to send the pay link directly from the next page.

  10. Tap Preview and Share.

  11. Choose what you want to do:

    • Copy Link: Copy the link to your clipboard.

    • Show QR Code: Click to generate a QR code. Customers can scan this code to access your pay link.

    • Send: Email the pay link directly to the contact you chose.

      Note: This option is only available if you have chosen a contact (see step 9).

    • Share via: Tap to select the relevant app on your phone (for example, WhatsApp, Facebook, Instagram, etc).

    • Charge in person: Select this option if you have Tap to Pay enabled on your phone. Note: Tap to Pay is currently available only in the US for iPhone (15.5 OS or higher, XR model or later) and Android (11 or later).

  12. Click Done.


Screenshot showing the pay link share page and how you can share it.

Wix Studio app


  1. Go to your site in the Wix Studio app.

  2. Tap Manage.

  3. Tap Getting Paid and select Pay Links.

  4. Tap + Create Link at the bottom.

  5. Tap Catalog item.

  6. Tap the item you want to sell and tap Done.

    Note: Products with an assigned fulfiller don't appear in the catalog item picker. To use one of these products in a pay link, either remove the fulfiller assignment from the product, or create a custom amount pay link instead.

  7. (Optional) Adjust any of the following:

    • Price: Enter the amount you want to charge for each item.

    • Quantity: Select the number of items you want to sell with this pay link.

    • Description: Add more details about the item or service.

  8. Enable the relevant toggles:

    • Set an expiration date: Enable the toggle to define how long the pay link will be active and select the relevant expiration date. Once it expires, payments will stop.

    • Limit the number of payments: Enable the toggle to set how many payments you want to receive via this link. Then enter the number of payments for the pay link.

      Tip: If you don’t enable this toggle, there’s no limit to how many payments you can receive, as long as the pay link is still active.

    • Mark as shippable order: Enable the toggle when sending physical goods. Shipping methods and rates can be defined in settings.

  9. (Optional) Tap Add Contact to choose the relevant person in your contacts and you will be able to send the pay link directly from the next page. Tap Preview and Share.

  10. Tap Preview and Share.

  11. Choose what you want to do:

    • Copy Link: Copy the link to your clipboard.

    • Show QR Code: Click to generate a QR code. Customers can scan this code to access your pay link.

    • Send: Email the pay link directly to the contact you chose.

      Note: This option is only available if you have chosen a contact (see step 9).

    • Share via: Tap to select the relevant app on your phone (for example, WhatsApp, Facebook, Instagram, etc).

    • Charge in person: Select this option if you have Tap to Pay enabled on your phone. Note: Tap to Pay is currently available only in the US for iPhone (15.5 OS or higher, XR model or later) and Android (11 or later).

  12. Click Done.


Screenshot showing the pay link share page and how you can share it.


Managing your pay links


All of the pay links you create will be listed on the Pay Links page in your site's dashboard. The actions you can take for each link will depend on the link's type and status.


On your Pay Links page, you'll see a status attached to each pay link:

  • Active: Your link is accepting payments.

  • Inactive: Your link is not accepting payments. Note: If your inactive link hasn't expired, you can change its status to active.

  • Paid: Payment has been made via this link.

  • Expired: The expiration date you selected has passed and the link is no longer active.

Hover over your pay link's status to view further information.


A screenshot of the Status column on the Pay Links page.

To manage your pay links:


Dashboard


  1. Go to Pay Links in your site's dashboard.

  2. Click a pay link to view further information in a panel on the right.

  3. Choose what you want to do:

    • Copy Link: Copy this pay link URL to your clipboard.

    • Share: Send via email, QR code, Facebook, LinkedIn or Twitter.

    • Activate: Make an inactive link active.

    • Open link: Click the More Actions icon

      Wix Pay Links: Creating and Managing Pay Links

      and select Open link to view an active pay link.

    • Duplicate: Create a copy of an existing pay link:

      1. Click the More Actions icon

        Wix Pay Links: Creating and Managing Pay Links

        and select Duplicate to copy an existing pay link.

      2. Edit the details of the duplicated link including the quantity, price, number of payments and expiration date etc.

      3. Click Create Pay Link to share the duplicated link with the relevant customer.

    • Deactivate: Click the More Actions icon

      Wix Pay Links: Creating and Managing Pay Links

      and select Deactivate to make an active link inactive. Note: If no payments have been made, you'll also be able to select Delete to permanently delete a pay link.

    • View Payments: View details of each payment.


A screenshot of the panel showing an existing pay link's details.

Wix app


  1. Go to your site in the Wix app.

  2. Tap Manage

    Wix Pay Links: Creating and Managing Pay Links

    at the bottom.

  3. Tap Getting Paid and select Pay Links.

  4. Select a pay link to open information about it.

  5. Choose what you want to do:

    • Copy Link: Copy this pay link URL to your clipboard.

    • Note: Write a note to yourself about the pay link.

    • Show QR Code: Tap to generate a QR code. Customers can scan this code to access your pay link.

    • Share via: Send via email, QR code, Facebook, LinkedIn or Twitter.

    • Payments: Tap Payments to view details of each payment.

    • Deactivate: Tap the More Actions icon

      Wix Pay Links: Creating and Managing Pay Links

      on the top right. and select Deactivate to make an active link inactive.

      Note: If no payments have been made, you'll also be able to tap Delete to permanently delete a pay link.

    • Charge in person: Select this option if you have Tap to Pay enabled on your phone. Note: Tap to Pay is currently available only in the US for iPhone (15.5 OS or higher, XR model or later) and Android (11 or later).


A screenshot showing information about the pay link

Wix Studio app


  1. Go to your site in the Wix app.

  2. Tap Manage.

  3. Tap Getting Paid and select Pay Links.

  4. Select a pay link to open information about it.

  5. Choose what you want to do:

    • Copy Link: Copy this pay link URL to your clipboard.

    • Note: Write a note to yourself about the pay link.

    • Show QR Code: Tap to generate a QR code. Customers can scan this code to access your pay link.

    • Share via: Send via email, QR code, Facebook, LinkedIn or Twitter.

    • Payments: Tap Payments to view details of each payment.

    • Deactivate: Tap the More Actions icon

      Wix Pay Links: Creating and Managing Pay Links

      on the top right. and select Deactivate to make an active link inactive.

      Note: If no payments have been made, you'll also be able to tap Delete to permanently delete a pay link.

    • Charge in person: Select this option if you have Tap to Pay enabled on your phone. Note: Tap to Pay is currently available only in the US for iPhone (15.5 OS or higher, XR model or later) and Android (11 or later).


A screenshot showing information about the pay link


FAQs


Here are some common questions about pay links:


When your customer opens the pay link they are taken directly to the checkout, which displays all relevant information including their subtotal, delivery fees and sales tax (where applicable). Your customer enters their details, including any promo codes, and clicks Continue.

A screenshot showing the checkout when a customer opens a pay link.

Then, your customer chooses their preferred delivery method (if applicable) and clicks Continue.

A screenshot showing the delivery methods at checkout for a pay link catalog item.

Your customer then enters their payment details and billing address, and clicks Pay Now to complete checkout.

Note: Available payment options vary depending on your country and region, and which providers you connect to your site. Learn more about connecting a payment provider to your site.

A screenshot showing how customers enter payment details to complete checkout.

If your contact reports that they are unable to make a payment, it could be because:

  • Your pay link is not accepting payments. Check its status - to accept payments, it needs to be Active rather than Inactive, Expired or reached its payment limit. If a pay link has a payment limit, it will not accept further payments if it has reached its limit or has pending transactions that will reach its limit (e.g. pay link with a limit of 3, with 2 payments received and 1 transaction in progress).

  • Your pay link is temporarily offline. Refreshing the page should fix this.


You can change the currency of all invoices, price quotes and pay links. You do this from Settings in your site's dashboard.


See the steps above in this article to get the HTML embed code for the relevant pay link. Then, add it to the Embed HTML element in the Wix Editor, or to the Embed Code element in the Studio Editor.


You can upload an image when creating a custom amount pay link so your customers see a picture alongside the payment details. Other appearance settings, such as button color and text, can’t be changed.

After you create a pay link, its image and details can’t be edited. If you want to make changes, simply create a new pay link that fits your needs.


You can track payments received through your pay links by going to the Pay Links page in your site's dashboard. Click on a specific pay link to view detailed information about each payment, including the date, amount, and payer details.


Yes, you can limit the number of times the link can be used. This option is available under the Limit the number of payments section when you create or edit a pay link.


If a payment fails, check the status of the pay link to ensure it is active and not expired or inactive. You may also want to verify that your payment method is correctly set up. If the issue persists, contact Wix Customer Care for further assistance.


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